Associate Director ｜ New York

“During my seven years at Labbrand New York, the company has enabled me to develop cross-disciplinary skills that have allowed me to provide innovative solutions to clients through brand naming (both Chinese and alphabetic), brand strategy, and consumer insights. I have particularly enjoyed solving problems and creating solutions through a culture-first perspective, bringing people together to achieve common goals. I am grateful for the opportunities that Labbrand has given me to make a difference, and I am proud to have collaborated with so many inspiring colleagues across functions and global offices. Labbrand's values align closely with my own, and I am excited to continue contributing to the company's success in the years to come.”

Strategy, UX and Innovation Director | Shanghai

"I had the pleasure of working at Labbrand on two separate occasions, and both times were incredibly enriching experiences - and still are. Labbrand's distinct work culture promotes exploration, innovation, and open communication, which is essential to our success. Throughout my time here, I was always encouraged to share my opinions and ideas, and the organization also supported with what I needed to succeed.I always learn new things while making a meaningful contribution to the company and industry. I look forward to working with those passionate about challenges and rewarding work experience to further enrich my journey."