Planner Intern
Shanghai / Intern
ABOUT MADJOR
MADJOR is the Labbrand group’s digital agency. Our mission is to help clients deliver signature digital brand experiences that effectively build long-term brand differentiation. To do so we combine our capabilities in insights, technology, strategy and experience design.
Our client base includes companies such as Starbucks, Haagen Dazs, Volkswagen and LVMH. Our projects include digital lifestyle insights, digital brand experience design, workshops, new product/service design and development of digital platforms, as well as delivery of content and campaigns.
DESCRIPTION OF THE POSITION
As part of our on-going expansion, we are looking for a passionate planner intern. You will be given the space and responsibility to pursue your passion in a vibrant working environment and expect to work on a range of consumer brands targeting Chinese market. If you join us, you will get the chance to work closely with name-brand clients.
MAIN RESPONSIBILITIES
• Developing social content plans and content calendars.
• Writing long and short-copy for social/digital channels for a number of brands。
• Staying on top of the latest social trends and using this write engaging content。
• Creating and managing social activation concepts on the channels you manage。
• Participating in the development of creative concepts and advising from a social point of view。
• Providing digital and social media copywriting creative services, including monthly and quarterly planning, creative posters, social media copywriting on Wechat, Xiaohongshu, Zhihu, Weibo, etc.
Note: this responsibilities list is non-exhaustive.
REQUESTED COMPETENCIES
General:
• Result and customer oriented.
• Strong sense of accountability and responsibility with integrity and trust.
• Ability to progress autonomously and strong learning ability.
• Collaborative sense, a team player.
• Cross Cultural Sensitivity with proficiency in English as well as Mandarin.
Social Copywriter Specific:
• Developing social content plans and content calendars.
• Writing long and short-copy for social/digital channels for a number of brands.
• Staying on top of the latest social trends and using this write engaging content.
• Creating and managing social activation concepts on the channels you manage.
• Participating in the development of creative concepts and advising from a social point of view.
Providing digital and social media copywriting creative services, including monthly and.
quarterly planning, creative posters, social media copywriting on Wechat, Xiaohongshu, Zhihu, Weibo, etc.
LIFE AT LABBRAND GROUP
Master our human power to shape the future.
We are passionate about exploration
We explore new territories with a passion for the branding industry—from the power of words & ideas to digital & culture transformation, from B2C to B2B, from Shanghai headquarters to APAC and worldwide. We are multi-cultural and diverse, we are in tune with the latest trends in the branding field, and always growing.
We work at the forefront of branding
We are our clients’ guiding partner. We work with Fortune 500 brands and industry leaders around the world, by providing constantly evolved service, improved brand methods and unique brand technology. We are surrounded by dynamic, open-minded, passionate, curious and brave people.
We are enthusiastic about life
Our office is creative and spacious, located in heart of a deeply rooted cultural landmark of the city, we continuously get inpiration from our surroundings as well as each other, we take the opportunity to enrich our lives and nurture our culture, we are always exposed to new things and celebrate our development with pleasure and pride.
We excel in team performance
We believe in the power of teamwork. Through teamwork, our Human Power comes to life, impacts our clients, and shapes the future. We believe that progress in team performance is an ongoing pursuit. Our team leaders are caring and accessible. With their experience and management skills, our leaders keep us learning about how to better perform as a team.